HBO Max launch and what this means for EE TV customers with NOW Entertainment

[JordanTA]

HBO Max launches in the UK on 26th March. As part of this update, some NOW Entertainment experiences are changing.

What's changing?

If you're an existing EE TV customer with a NOW Entertainment membership before 26th March 2026, HBO Max Basic with Ads will now be included at no extra cost, and the membership will be called NOW Entertainment & HBO Max.

The NOW Entertainment & HBO Max membership will now be sold in the following EE TV packages: Entertainment, Big Entertainment & Full Works, as well as an add-on to any other package.

Check out our help page for further information.

[DarrenDev]

Using HBO Max won't have any impact on your future subscription options.

[Stefan86]

Hi terribly confused 

Logging into the HBO max now it says I have two active subscriptions - TNT sports billed at £30.99 a month (due on the 8th May) then further down TNT sports monthly which is billed through EE. So which is it and reading that the way I am why am I billed twice for the same thing? 

Also why am I not getting HBO max content when I am on the full works package? How do I activate because it says to contact EE to manage subscription 

Thanks for the help

[DarrenDev]

@Stefan86 I'll need to get back to you on the double-subscription issue - this isn't something I have any access to, so I'll need to ask a colleague when they come online.

Regarding the HBO Max content - it's recommended that you continue to watch it in the Now TV app.  If you really do want to use the HBO Max app for it, then you can request that it's added to your HBO Max profile by contacting Now TV

[outdated instructions removed]

updated instructions here: https://community.ee.co.uk/t5/TV/HBO-Max-launch-and-what-this-means-for-EE-TV-customers-with-NOW/m-p... 

[Matomo]

And surprise surprise I can’t log into the HBO Max app. 

[Stefan86]

Thanks

My old discovery plus login (the retained one for HBO.max app) has a different email to the Now TV one. Is this likely to cause an issue? 

[DarrenDev]

@Matomo  Your login to the HBO Max app uses the same username and password as the discovery+ app.  If you're unsure what that is, you can request a password reset.

[DarrenDev]

@Stefan86 if you choose to contact Now TV to request access to HBO Max then you can tell them the email address you already use for TNT Sports.  They can then add the subscription to that, so that it's all on one account.  You don't need to use the same email address as your Now TV account.

[Weerab2024]

I know it's not EEs fault that the Now TV app does not make it easy to find the HBO content in one place and can be frustrating already, but as sky are trying to make their own content still prominent I can understand their business case for that. 

The sooner any potential EE changes come into affect the better in my opinion.

[Stefan86]

This isn't true, they've just told me the following on live chat 

 

Mod: image removed as it contains personal information

[DarrenDev]

I've raised this for urgent investigation @Stefan86 

Can I ask you to please email me at eetvsupport@ee.co.uk so that we can discuss your issues further.