Broadband Deal

[Alunrave]

Good afternoon. 
I recently entered into a 24 month contract in January for Gigafast broadband including boosters and hybrid connect, I am paying £74 per month however it looks like new customers can get the same for around £57 on the new Black Friday - is there a reason that as an existing customer we are unable to resign up for these deals. Sky are offering there Black Friday deals to new and existing customers, feels like really poor customer service ??

[XRaySpeX]

Yes, you committed in Jan. to paying the agreed rate, £74 pm, for the duration of the contract of at least 2 years. EE's Black Friday promotion is is aimed in roping in new fresh users, not existing users like you.

I can see in the shops today Black Friday offers for goods I've already bought at a higher price. I do not expect to take my stuff back & get the same item back for less money.

[Matt_124]

Just to add to that which @XRaySpeX has mentioned - when they say to "existing customers" that would be customers who are either at the end of or outside of their contracted minimum term and wish to sign up to a new 24 month deal, or those on lower packages looking to upgrade (increasing their monthly spend with the provider).

There is no world where a provider would allow a customer within a contracted term to go down in monthly spend unless something went badly wrong somewhere with their service and it was offered as a remedy or if it was a limited time discount deal (for example: x months half price, then £xx.xx per month) which would likely still result in a higher monthly cost than their current deal after the discount period.

If you were on a lower plan or coming to the end of/outside of your minimum term you would almost certainly be able to access this deal or something close to it on renewal.

[Alunrave]

I appreciate both the responses and what you are saying. As I was 11 months into a 24 month contract and I was willing to commit to a new 24 month contract showing loyalty to EE and willing to commit to a longer deal and more money. 

I should have added earlier I was willing to sign up to EE TV and Netflix for 24 months on top of the new broadband deal meaning I would be spending more plus I have 4 mobile sims with 3 on sim only and 1 with a handset, showing loyalty to an existing customer would go a long way when wanting to upgrade the sim only to new handsets.  

it is what it is and I know that this time next year I will be switching broadband providers to wherever I have switched my sim only contracts to. 

[Matt_124]

Unfortunately broadband pricing is dealt with in a bit of a vacuum. TV Packages can be flexed up and down month to month (requiring you to maintain at least a TV package for the 24 month term, not locked into a particular one), and are essentially an add-on to the core Broadband product. 

In this scenario the pricing of the Broadband product is the restriction. Otherwise there would be all kinds of workarounds such as taking the most expensive TV product and then later flexing it down to the cheapest which could result in a lower monthly spend than before the mid-term upgrade.

Mobile is also a separate product offering and not factored into Broadband pricing/regrade options, although it does benefit from the EE One Multi Product Benefits for being a BB customer.