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    <title>topic Re: Now tv 4k in TV</title>
    <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1480970#M7024</link>
    <description>&lt;P&gt;Agree re your comments - I did also have 2 IDs at BT to get around their sales system glitches. I find it remarkable that companies the size of BT/EE are still operating (and building it seems with EE) retail systems that are built around products rather than customers. With staff and customers trying to navigate through that it is no wonder it is so painful and must cost them a fortune.&amp;nbsp;&lt;/P&gt;&lt;P&gt;To bring it back more specifically to the 4k content support within the EE offering - my experience during this move is that a large number of those I interacted with did not understand or were not capable of communicating what would actually be available to a customer and how they could or could not use it in practice. i.e. watching in HD on a 4k capable device should not be communicated as 4k. Quoting Now TV as offering 4k content when EE don't sell/support Ultra Boost is not the appropriate answer to the question when addressed to an EE rep (who I have grown to feel sorry for the longer this has gone on).&amp;nbsp;&lt;/P&gt;&lt;P&gt;My immediate issue is in the current situation -&amp;nbsp;&lt;/P&gt;&lt;P&gt;how can I watch 4k sky sports and 4k series/movie content within the EETV framework (I have the EETV pro, Apple TV and Fire TV cube/Max sticks available)&lt;/P&gt;&lt;P&gt;As it sounds, the only way to do that would be to subscribe to Ultra Boost (Now) so&lt;/P&gt;&lt;P&gt;- when is EE going to offer Ultra Boost&lt;/P&gt;&lt;P&gt;- and if not what does EE suggest as the best way forward&lt;/P&gt;&lt;P&gt;- or do I just close the whole lot down (BB/Mob and content and go elsewhere).&lt;/P&gt;&lt;P&gt;the irony here is that as I type this an advert for TNT Ultimate pops up on the TV showing how good 4k can look on the existing pro kit (I am on the Ultimate channel which is the only one I have ever seen 4k content on EE so far, that and Discovery plus app).&lt;/P&gt;</description>
    <pubDate>Tue, 03 Dec 2024 10:43:52 GMT</pubDate>
    <dc:creator>MartinH416</dc:creator>
    <dc:date>2024-12-03T10:43:52Z</dc:date>
    <item>
      <title>Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414512#M2872</link>
      <description>&lt;P&gt;So now tv have introduced a boost option to add 4k channels and on demand. It’s called ultra boost.&lt;/P&gt;&lt;P&gt;&amp;nbsp;&lt;/P&gt;&lt;P&gt;when will ee tv Apple TV users etc be able to receive this?&lt;/P&gt;&lt;P&gt;&amp;nbsp;&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 07:55:48 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414512#M2872</guid>
      <dc:creator>Rich19861112</dc:creator>
      <dc:date>2024-07-31T07:55:48Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414530#M2874</link>
      <description>&lt;P&gt;We're working hard to bring Ultra Boost to EE TV as soon as possible - more details will be provided when they're available.&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 08:12:04 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414530#M2874</guid>
      <dc:creator>DarrenDev</dc:creator>
      <dc:date>2024-07-31T08:12:04Z</dc:date>
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    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414542#M2875</link>
      <description>&lt;P&gt;I have the full works plan, do I still have access to 3 streams with my current package or has this been downgraded to 2, as I noticed on the Now website the original boost only has 2 streams Ultra has 3.&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 08:32:28 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414542#M2875</guid>
      <dc:creator>Steverich</dc:creator>
      <dc:date>2024-07-31T08:32:28Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414609#M2876</link>
      <description>&lt;P&gt;Hi&amp;nbsp;&lt;a href="https://community.ee.co.uk/t5/user/viewprofilepage/user-id/4456459"&gt;@Steverich&lt;/a&gt;&amp;nbsp;- you'll still have access to 3 concurrent streams due to buying before 31st July 2024&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 10:41:18 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414609#M2876</guid>
      <dc:creator>KevfromEE</dc:creator>
      <dc:date>2024-07-31T10:41:18Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414723#M2882</link>
      <description>&lt;P&gt;Do we have any hint at a likely timeline? Will it be before the new premier league season (mid August). If not, can we remove our Now TV sub via EE/Bt and subscribe directly via Now TV?&lt;BR /&gt;&lt;BR /&gt;Thanks&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 14:37:47 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414723#M2882</guid>
      <dc:creator>hg4khbcd99</dc:creator>
      <dc:date>2024-07-31T14:37:47Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414848#M2887</link>
      <description>&lt;BLOCKQUOTE&gt;&lt;HR /&gt;&lt;a href="https://community.ee.co.uk/t5/user/viewprofilepage/user-id/4476265"&gt;@hg4khbcd99&lt;/a&gt;&amp;nbsp;wrote:&lt;BR /&gt;&lt;P&gt;Do we have any hint at a likely timeline? Will it be before the new premier league season (mid August). If not, can we remove our Now TV sub via EE/Bt and subscribe directly via Now TV?&lt;BR /&gt;&lt;BR /&gt;Thanks&lt;/P&gt;&lt;HR /&gt;&lt;/BLOCKQUOTE&gt;&lt;P&gt;They won't give a timeline or a hint, as being slightly too helpful is an admired trait but can get employees of EE in trouble.&lt;/P&gt;&lt;P&gt;But it should happen quicker than it took to roll out YouTube (10 years).&amp;nbsp;&lt;span class="lia-unicode-emoji" title=":thumbs_up:"&gt;👍🏻&lt;/span&gt;&lt;/P&gt;&lt;P&gt;On NOW, you agreed a contract and your billing and subscriptions moved to EE, so if you make any attempt to buy NOW passes using the same credentials, then it will just loop back to EE.&lt;/P&gt;&lt;P&gt;You could "flex" your package down to just Sport (TNT Sport), then sign up with NOW directly using different details, but you will need a new device to watch on as you would lose access via the TV Guide and an EE Pro Box will default the NOW app to the one associated with the account.&lt;/P&gt;&lt;P&gt;Or you just wait.&amp;nbsp;&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 18:37:49 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414848#M2887</guid>
      <dc:creator>Profile closed</dc:creator>
      <dc:date>2024-07-31T18:37:49Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414850#M2888</link>
      <description>&lt;P&gt;If you choose to flex down to Sport then it is possible to disconnect the Now TV account from the broadband, allowing you to log in with a separate account.&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 18:41:40 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414850#M2888</guid>
      <dc:creator>DarrenDev</dc:creator>
      <dc:date>2024-07-31T18:41:40Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414851#M2889</link>
      <description>&lt;P&gt;Yes, this is what I was thinking - flex back to TNT sport only and sign up with Now directly. TV guide would be a pain but worth it for pic quality. Presumably I would just log in via the app on my tv so there wouldn't be any issues.&lt;/P&gt;&lt;P&gt;I'll wait up until the premier league season, 10 years might be pushing it.&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 18:43:23 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414851#M2889</guid>
      <dc:creator>hg4khbcd99</dc:creator>
      <dc:date>2024-07-31T18:43:23Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414856#M2890</link>
      <description>&lt;P&gt;Make sure your TV or device of choice can actually deliver it&amp;nbsp;&lt;a href="https://community.ee.co.uk/t5/user/viewprofilepage/user-id/4476265"&gt;@hg4khbcd99&lt;/a&gt;&amp;nbsp;, the list isn't long currently.&lt;/P&gt;&lt;P&gt;&lt;span class="lia-inline-image-display-wrapper lia-image-align-inline" image-alt="Need a new TV?" style="width: 680px;"&gt;&lt;img src="https://community.ee.co.uk/t5/image/serverpage/image-id/32669i7BC31737CD4A37A5/image-size/large?v=v2&amp;amp;px=999" role="button" title="now-smart-tvs.jpg" alt="Need a new TV?" /&gt;&lt;span class="lia-inline-image-caption" onclick="event.preventDefault();"&gt;Need a new TV?&lt;/span&gt;&lt;/span&gt;&lt;/P&gt;&lt;P&gt;P.S. If you have an older LG like me for example, the NOW app doesn't support 50fps, so any UHD upgrade isn't worth it for sport.&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 18:48:18 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414856#M2890</guid>
      <dc:creator>Profile closed</dc:creator>
      <dc:date>2024-07-31T18:48:18Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414860#M2891</link>
      <description>&lt;P&gt;Thanks - I missed that. I have a 2021 LG oled, so I think it should be good according to that.&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 18:52:37 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414860#M2891</guid>
      <dc:creator>hg4khbcd99</dc:creator>
      <dc:date>2024-07-31T18:52:37Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414893#M2892</link>
      <description>&lt;P&gt;&lt;a href="https://community.ee.co.uk/t5/user/viewprofilepage/user-id/4476265"&gt;@hg4khbcd99&lt;/a&gt;&amp;nbsp;&lt;/P&gt;&lt;P&gt;You should check if you get UHD HDR by logging into the NOW app with your EE credentials before you do anything drastic.&lt;/P&gt;&lt;P&gt;Someone on the BT community has the Full Works with EE and has logged into the NOW app on their LG TV using the same credentials and is watching House of Dragon in UHD HDR and Dolby Atmos.&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 19:41:53 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414893#M2892</guid>
      <dc:creator>Profile closed</dc:creator>
      <dc:date>2024-07-31T19:41:53Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414897#M2893</link>
      <description>&lt;P&gt;Not for me sadly. The UHD button is there via the lg app but it says to use your bt device. Via the bt now app the UHD option is missing&amp;nbsp;&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 19:54:44 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414897#M2893</guid>
      <dc:creator>hg4khbcd99</dc:creator>
      <dc:date>2024-07-31T19:54:44Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414901#M2894</link>
      <description>&lt;P&gt;Sorry to hear that, worth a try though.&amp;nbsp;&lt;/P&gt;&lt;P&gt;Not sure how it is working for him but not you? Weird.&amp;nbsp;&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 20:05:54 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414901#M2894</guid>
      <dc:creator>Profile closed</dc:creator>
      <dc:date>2024-07-31T20:05:54Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414971#M2895</link>
      <description>&lt;P&gt;I’m glad I checked the posts first as I was about to ask the same question &lt;span class="lia-unicode-emoji" title=":face_with_tears_of_joy:"&gt;😂&lt;/span&gt; Does anyone know - I have noticed I have 4k and HD add on - does it apply to Now TV or you need both?&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 21:58:29 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414971#M2895</guid>
      <dc:creator>qucharsky</dc:creator>
      <dc:date>2024-07-31T21:58:29Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414984#M2896</link>
      <description>&lt;P&gt;&lt;a href="https://community.ee.co.uk/t5/user/viewprofilepage/user-id/4002064"&gt;@qucharsky&lt;/a&gt;&amp;nbsp;&lt;/P&gt;&lt;P&gt;In the context of EE TV, t&lt;SPAN&gt;he HD/4K add on covers NOW Boost (original version) and enables TNT Sport Ultimate.&lt;/SPAN&gt;&lt;/P&gt;&lt;P&gt;The new version of ‘Ultra Boost’ from NOW is not currently supported on EE TV.&lt;/P&gt;&lt;P&gt;Direct subscribers of NOW Boost (original) have been given a free upgrade to Ultra Boost. Subscribers via EE have not, so there is no change even if you have their HD/4K add-on.&lt;/P&gt;&lt;P&gt;Clear as mud?&lt;/P&gt;&lt;P&gt;TL:DR you get nothing but HD currently if you subscribe to NOW via EE.&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 22:36:40 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414984#M2896</guid>
      <dc:creator>Profile closed</dc:creator>
      <dc:date>2024-07-31T22:36:40Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414988#M2897</link>
      <description>&lt;P&gt;Thank you. Couldn’t be clearer. Fingers crossed we won’t have to wait too long.&amp;nbsp;&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 22:47:18 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414988#M2897</guid>
      <dc:creator>qucharsky</dc:creator>
      <dc:date>2024-07-31T22:47:18Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414998#M2898</link>
      <description>&lt;P&gt;As a recent subscriber to EE TV, moving from Sky Q I am very interested in UHD.&lt;/P&gt;&lt;P&gt;Would Ultra Boost also work on the EE TV Box Pro?&lt;/P&gt;&lt;P&gt;Thanks, Steve&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 23:28:28 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414998#M2898</guid>
      <dc:creator>sventhebrit</dc:creator>
      <dc:date>2024-07-31T23:28:28Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414999#M2899</link>
      <description>&lt;P&gt;From what I’ve seen on the compatibility list it doesn’t work on EE TV boxes yet but works on Apple TV box. Hope this helps. Of course it’s not to say once EE introduce ultra boost that Now wont add those boxes to the list.&amp;nbsp;&lt;/P&gt;</description>
      <pubDate>Wed, 31 Jul 2024 23:55:02 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1414999#M2899</guid>
      <dc:creator>qucharsky</dc:creator>
      <dc:date>2024-07-31T23:55:02Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1415067#M2900</link>
      <description>&lt;P&gt;Wouldn't this mean the NOW channels go missing from the TV Guide on the EE TV app on Apple TV?&lt;/P&gt;</description>
      <pubDate>Thu, 01 Aug 2024 07:57:07 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1415067#M2900</guid>
      <dc:creator>BenJones90</dc:creator>
      <dc:date>2024-08-01T07:57:07Z</dc:date>
    </item>
    <item>
      <title>Re: Now tv 4k</title>
      <link>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1415070#M2901</link>
      <description>&lt;P&gt;Correct&amp;nbsp;&lt;a href="https://community.ee.co.uk/t5/user/viewprofilepage/user-id/4476978"&gt;@BenJones90&lt;/a&gt;&amp;nbsp;- if you drop the Now Sports channels from your EE TV package then you'll lose the ability to watch them in the EE TV app or from the TV Guide on&amp;nbsp;an EE TV Box, but you'll gain the ability to see the UHD channel in the Now TV app on Apple TV.&amp;nbsp;&amp;nbsp;&lt;/P&gt;</description>
      <pubDate>Thu, 01 Aug 2024 08:05:09 GMT</pubDate>
      <guid>https://community.ee.co.uk/t5/TV/Now-tv-4k/m-p/1415070#M2901</guid>
      <dc:creator>DarrenDev</dc:creator>
      <dc:date>2024-08-01T08:05:09Z</dc:date>
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